Venture Architecture. Sonic Composition.

Manuel Avendaño is a music-industry entrepreneur, executive, and founder known for building and leading companies across music marketing, record label operations, and celebrity management.

Founder & CEO of Organic Marketing Agency, a global music marketing company established in 2012, as well as the Founder & CEO of EEM Records and Celebrity MGMT Agency. Through these ventures, Manuel works across artist development, music promotion, digital marketing, entertainment management, and global audience growth.

Manuel has built the agency around helping artists, labels, and music professionals expand their reach and connect with audiences worldwide. Through Organic Marketing Agency, he has developed a comprehensive approach to music marketing spanning DSP promotion, editorial pitching, streaming campaigns, radio, PR, chart campaigns, digital advertising, and international audience targeting.

Driven by innovation and a deep understanding of the evolving music industry, Manuel continues to develop new strategies and technologies designed to help artists build sustainable visibility, strengthen their presence across major platforms, and reach listeners around the world.

Today, Manuel continues to lead his companies with a focus on innovation, strategic growth, and creating new opportunities within the global music and entertainment industry.